A premium ebook and launch campaign concept created for a modern creator focused on confidence, identity, and intentional living.

Built around the launch of “The Influence Edit”, the project explored how creators could turn personal branding knowledge into a more intentional digital product experience. Through ebook design, launch strategy, and cohesive visual direction, the concept focused on creating a launch that felt personal, clear, and emotionally connected to its audience.
Sienna Vale was developed as a concept project exploring how creators can package personal branding knowledge into premium digital education experiences. Centered around the launch of “The Influence Edit”, the project focused on shaping a digital product experience through branding, landing page design, and launch-focused presentation.
From product rollout to visual communication, the concept explored how thoughtful presentation and clearer positioning could help creators build stronger audience connection and more recognizable online identities.